Pinnacle sportsbook collects two types of information from the Pinnacle sportsbook website. Tracking or aggregate, data that does not identify you personally and is automatically collected from every visitor; this includes the time and date of your visit; the specific pages which you visit; the make and version of the Web browser you are using; the brand and version of your computer's operating system; and the "referrer" (the website and page from which you clicked to get to the Pinnacle internet sportsbook site); the IP address of the computer you are using.

In regards to the information that identifies you personally and is collected only if you register as a client of Pinnacle sportsbook; this includes your name; your age; your postal address; and your email address.

Pinnacle Use of Gathered Sportsbook Information

How does Pinnacle sportsbook use the information? Pinnacle sportsbook uses the tracking data to gather general demographic information, measure usage patterns and gauges user trends. This allows Pinnacle sportsbook to better understand Pinnacle visitors needs and tailor their content accordingly.

Pinnacle sportsbook uses IP addresses and page requests to track user movements and analyze user preferences. This gives Pinnacle a broad view of where Pinnacle visitors come from and what they are looking for on Pinnacle. IP addresses are not linked to personally identifiable information and are kept separate from individual clients' records. The information about your browser and operating system is used to verify that Pinnacle’s Web server software is compatible with your computer’s configuration.

Pinnacle Registering as a Sportsbook Client

Pinnacle sportsbook requires a postal address so that they can send payments by courier or standard mail. When making payments by bank transfer or credit card charge-back, Pinnacle sportsbook provides to the bank or credit card company the information necessary to send payment. Pinnacle sportsbook requires an email address to send their clients their unique username and password. Pinnacle also uses email to notify Pinnacle clients of changes in service and, with the client's approval, to send promotional information.

Pinnacle sportsbook also requests the age of Pinnacle clients in order to ensure that they are of age to legally place bets in Pinnacle’s jurisdiction.